GREEN BUSINESS KREA

Project title: Green, sustainable and responsible business is the key to success

Project Number: 2022-2-PL01-KA210-VET-000095393

Leader of the Project Kreatywni dla biznesu Poland 🇵🇱

Environmental protection has become a very important topic in recent years, not only in politics but also for the global economy. Companies are organisations, that have a significant impact on the natural environment. Entrepreneurs are aware of this, resulting in the emergence of new concepts, that influence the way we think about production.

There is no doubt, that the ecological aspect must be taken into account in the context of future business management. The attention of companies to the ecological dimension of their activities is justified not only ethically but also economically. A review of the literature indicates many benefits for companies that implement appropriate environmental protection practices.

A study of companies in the WIG-ESG index shows, that 40% of the index’s firms declare their concern for the environment in the context of future generations. Implementing pro-environmental actions in an organisation entails enormous costs that exceed the financial capabilities of small and medium-sized companies.

The aim of this project is to create guides and a series of instructional training for organisations that want to implement pro-environmental actions and expand their digital presence in the media.

MAIN PROJECT GOAL:

✅ Providing organisational support in the methodological, competency, and tool areas in ECSR (Environmental Corporate Social Responsibility) and digital competencies, including social media and brand building.

SPECIFIC GOALS:

✅ Building the capacity of organisations in international and cross-sectoral work.

✅ Promoting better access to ecology through new forms and educational materials for management staff.

✅ Building the potential of organizations through international cooperation in a new thematic area.

✅ Expanding the set of tools supporting professional development of organizations, including management staff, in the field of ecology and digital technology.

✅ Promoting sustainable development.

✅ Creating and developing international networks.

✅ Supporting synergy within international policy between partners.

✅ Supporting the inclusion of target groups with fewer opportunities.

✅ Building the capacity of organizations in international areas and vocational education and training.

Green, Sustainable, and Responsible Business: The Key to Success

PROJECT NUMBER: 2022-2-PL01-KA210-VET-000095393
IMPLEMENTATION PERIOD: 01.07.2023 – 30.06.2024
FUNDING AMOUNT: 60,000 EUR

ABOUT THE PROJECT

Environmental protection has become a highly significant topic in recent years, not only in politics but also for the global economy. Businesses are organisations that significantly impact the natural environment. Entrepreneurs are aware of this, resulting in the emergence of new concepts that change the way production is viewed.

There is no doubt that the ecological aspect must be considered in the context of managing the company of the future. Focusing on the ecological dimension of business activities is justified not only ethically but also economically. Literature reviews indicate numerous benefits for companies from implementing appropriate environmental protection practices.

Research on companies from the WIG-ESG index shows that 40% of the index’s companies declare concern for the environment in the context of future generations. Implementing pro-ecological actions within an organisation incurs significant costs, which exceed the financial capabilities of small and medium-sized enterprises.

The goal of this project is to create guides and a series of instructional training sessions for organisations that want to implement pro-ecological actions and expand their digital presence in the media.

MAIN OBJECTIVE OF THE PROJECT:

Provide organisations with methodological, competency-based, and tool-based support in the area of Environmental Corporate Social Responsibility (ECSR) and digital competencies, including social media and brand building.

SPECIFIC OBJECTIVES:

Build the capacity of organisations for international and cross-sectoral work.
Promote better access to ecological information through new forms and educational materials for management staff.
Enhance the potential of organisations through international cooperation in a new thematic area.
Expand the set of tools supporting the professional development of organisations, including management staff in the areas of ecology and digital technologies.
Promote sustainable development.
Create and develop international networks.
Support synergy in international policy among partners.
Support the inclusion of target groups with fewer opportunities.
Build the capacity of organisations in international areas and the vocational education and training sector.

PARTNER WEBSITES:

https://kreatywnidlabiznesu.pl/zielony-sukces/

DOWNLOADABLE MATERIALS:

ACTION I – EXCHANGE OF GOOD PRACTICES

Click to access GOOD-PRACTICES-FOR-SMEs.pdf

Podcasts: